Last updated: January 21, 2026

Emma’s Dresses Hamptons (“we,” “us,” or “our”) operates this online store, website, and related services (collectively, the “Services”). Our store is powered by Shopify, which allows us to provide a secure and functional shopping experience.

This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website, place an order, or otherwise interact with our Services.

By using the Services, you acknowledge that you have read and understand this Privacy Policy.

1. Information We Collect

We collect personal information when you interact with our store. This may include:

Contact Information

Name, billing address, shipping address, phone number, and email address.

Payment Information

Payment details, transaction confirmations, and billing information processed securely through our payment providers.

Account Information

Login credentials, preferences, saved items, and account settings.

Order & Transaction Data

Products viewed, items added to cart, purchase history, returns, exchanges, and cancellations.

Communications

Messages sent to customer support or through contact forms.

Device & Technical Data

IP address, browser type, device information, network details, and interaction data collected automatically through cookies and similar technologies.

2. How We Collect Information

We may collect information:

• Directly from you when you browse, purchase, or contact us.
  
• Automatically through cookies, analytics tools, and similar technologies.
  
• From Shopify and service providers who support payment processing, fulfillment, analytics, and website functionality.
  
• From advertising or marketing partners.
  

3. How We Use Your Information

We use your personal information to:

• Process orders, payments, shipping, returns, and exchanges.
  
• Operate and improve our website and customer experience.
  
• Provide customer support and respond to inquiries.
  
• Personalize content and product recommendations.
  
• Send order updates and marketing communications (if you opt in).
  
• Prevent fraud, maintain security, and protect our business.
  
• Comply with legal obligations.
  

4. Marketing & Advertising

We may use your information to show relevant advertisements and send promotional messages about our products or services.

You can unsubscribe from marketing emails at any time using the link provided in our messages. Even if you opt out, we may still send essential service-related communications such as order confirmations.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and shopping activity.
  
• Analyze website traffic and performance.
  
• Improve advertising relevance.
  

You can control cookies through your browser settings. Disabling cookies may affect certain website features.

6. Sharing Your Information

We may share personal information with trusted partners when necessary to operate our business, including:

• Shopify, payment processors, and hosting providers.
  
• Shipping carriers and fulfillment partners.
  
• Marketing, analytics, and advertising partners.
  
• Service providers who support our website operations.
  

We may also disclose information when required by law, during business transfers, or to protect our rights and customers.

We do not sell personal information in the traditional sense.

7. Shopify Platform

Our store is hosted on Shopify. Shopify processes certain data to help operate and improve the platform. Information you submit may be transferred to Shopify and its service providers, including those located outside your state or country.

For more information, you can review Shopify’s privacy resources directly through their official website.

8. Data Security & Retention

We implement reasonable security measures designed to protect your information. However, no system is completely secure, and we cannot guarantee absolute protection during transmission.

We retain personal information only as long as necessary to fulfill orders, maintain accounts, meet legal requirements, resolve disputes, and enforce our policies.

9. Your Privacy Rights (U.S. Residents)

Depending on your state of residence, you may have certain rights regarding your personal information, including:

• Request access to the personal information we hold about you.
  
• Request correction or deletion of your data.
  
• Request a copy of your personal information.
  
• Opt out of certain targeted advertising activities.
  

To exercise your rights, contact us using the details provided below. We may need to verify your identity before processing your request.

We do not discriminate against users who exercise their privacy rights.

10. Children’s Privacy

Our Services are intended for adults and are not directed toward children under the age of 16. We do not knowingly collect personal information from minors.

11. Third-Party Links

Our website may include links to third-party platforms. We are not responsible for the privacy practices or content of external websites.

12. Policy Updates

We may update this Privacy Policy periodically to reflect operational or legal changes. When updates occur, the revised version will be posted on this page with a new “Last updated” date.

Contact Information

Store name: Emma’s Dresses Hamptons

Business address: Zwaluwlaan 39, Ede, Gelderland, 6713 BS, Netherlands

Warehouse address: 40 Gingerbread Ln, East Hampton, NY 11937, USA

Email: info@emmasdresses-hamptons.com

Phone: +1 929 828 5656

Business days: Monday To Friday, 9:00 AM To 5:00 PM